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Thursday, August 22, 2024

Toy Expo 2024 | The Realm of Ninjago

The Toy Kingdom Toy Expo returns after a very long hiatus, but its return certainly shows that this event is something to look forward to for the next iteration. The years of this event’s absences has been thought that it can no longer return. But here it is, ready for the next new toys as a “preview” for the holiday season in three months.

In those 6 years of no Toy Expo, the LEGO brand has changed distribution hands with current importer Ban Kee Trading, making sure it continues to stick to the philosophy while staying competitive with other construction brands only available in the Southeast Asian Region.


For this year’s Toy Expo, LEGO focuses on its core brand and continues to make it one of its flagship products that are aching to tell a story through its play patterns and ignite creativity, imagination, and storytelling with a younger demographic that has already have seen or heard about the world of Ninjago.

The Ninjago theme has been part of the LEGO brand since its introduction in the 2010s. It continues to evolve and create new stories through its sets as well as introducing new characters from various mediums from animated series, movies, videogames, or even in the comic books published comic books.



















The display at the Toy Kingdom Toy Expo features the latest sets as well as interactive activities for everyone from creating your Ninjago creatures or vehicles to your favourite Ninjago character are all there.

Besides the Ninjago sets on display you can also explore some of the LEGO products that you can also purchase and with a minimum amount, you can take home a FREE polybag set that’s currently available at this event.





















In case you’re not going anywhere this weekend check out the Ninjago booth at the Toy Kingdom Toy Expo from 22-25 August 2024 at the second level of the SMX Convention Centre!

For more about Toy Kingdom Toy Expo, you can follow them through on social media via Facebook and on Instagram.

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